The annual event is a celebration of the nationwide Small Business Saturday.
The eighth annual Adams Avenue Spirit Stroll will take place on Saturday, November 29th, 2025 from 2:00 – 5:00 pm, as part of the nation-wide Small Business Saturday. Attendees will be served holiday themed cocktail tastes and sweet treats at 25 independently owned retail stops along Adams Avenue, from University Heights through Normal Heights and into Kensington. Cocktail tastes will be created and served by a dozen of Adams Avenue’s most talented bartenders from the area’s top bars and restaurants, breweries will also offer taste selections. This extraordinary small business celebration is limited to adults 21 & up (ID required).
IMPORTANT NOTE: After purchasing tickets online, you will receive an email confirmation, print out the receipt or save it on your phone. On November 29th, 2025 beginning at 1 pm, there will be a will call ticket booth located at Smitty’s Auto (3441 Adams Ave). Bring your receipt and/or a photo ID to claim your ticket. Your ticket will not be emailed to you. No sharing of tickets is allowed.
